HOT AIR AMERICA
“It was off the charts in terms of how much ballyhoo and hoopla it generated, considering what it is,” says Michael Harrison, the editor and publisher of Talkers magazine, which tracks the talk radio business. “It’s a modest startup, and it was treated like some kind of revolution.”
So they got their mainstream media fanfare and unprecendented publicity…. then it was put on the air where the true test of success is measured - a listening audience. Excluding the chirping critics and in-studio assistants, the station has debuted to a audience smaller than the population of the Brady Bunch.
Here’s my take on it. They’ve launched the station in the midst of the FCC crackdown on inappropriate and vulgar programming. So as they watch their ratings stall and flounder, they’ll turn up the vulgarity and raunchiness. Then when the FCC cracks down on their nonsense and obscenity, they’ll claim the Bush administration is trying to stifle their voice. It’s a pretty creative strategy, if you ask me. The only problem is its transparency. If I can see it coming today, April 6, 2004, what will they do when it actually happens and we point to this post to show them we knew their plan all along?
Don’t ya love being a part of the Vast Right Wing Conspiracy…..